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SAVE THE DATES!

July 2018
Summer Drive In TBD

October 28-30, 2018
MACRAO 82nd Annual Conference at Camden on the Lake


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FALL 2011 CONFERENCE PROGRAM

diamond
"The Many Facets of Success"

Guidelines for Presenters and Facilitators


Sunday, October 23

1:00-5:30 pm

Registration
2:00-4:15 pm Pre-Conference Workshops
 

A. Retaining our Students to Graduation: A Hands–on Workshop for Developing a Comprehensive Persistence Plan”

Handouts:

College and university administrators uniformly identify persistence and graduation rates as metrics that continually need improvement. This workshop will focus on specific tools participants can use to address retention and graduation issues at their own campuses.

Presenters:

Cindy Miller, Campus Director at Columbia College, Kansas City

Brenda Selman, Registrar at University of Missouri

Moderator:

Teri Fahnestock, Ozarks Technical College

 

B. E-Transcripts – From a Diamond in the Rough to A Registrar's Best Friend

Handouts:

Share the journey and progress the University of Missouri System and Metropolitan Community College have made toward the implementation of e-transcripts, from developing partnerships to writing code and testing. Two types of delivery methods will be presented: XML transcript data delivery to partner institutions, and the use of third party vendors, such as the National Student Clearinghouse, who provide secure pdf versions of transcripts to both institutions and outside agencies. Receive pratical tools, such as a start-up checklist and an institutional savings calculator. Learn the technical nuts and bolts of implementation (including the challenges), the accomplishments to this point, and future plans.

Presenters:

Victor Price, Associate Registrar at University of Missouri

Steve Winters, Associate Director of Student Information Systems at University of Missouri

Michael Jennings, Database Programmer Analyst for University of Missouri System

Moderator:

Cheryl Dobson, Missouri Southern State University

4:30-5:30 pm

First-Timers Session

This session provides an opportunity for those attending their first MACRAO conference to network with seasoned members and each other. Make the most of your MACRAO experience by attending this fun session.

Presenter:

Denise Westrem, Academic Advisor at MCC-Maple Woods

4:30-5:30 pm

Platinum Sessions

 

A. College Scheduler: Schedule planner Helps Students Create Perfect Class Schedules Each Semester!

Web-based schedule planner for use by students creating schedules each semester. Our institutions experience increased enollment credit hours, faster speed to graduation and time savings in academic advising! Students simply select courses they wish to take for the upcoming semester as well as times they do not wish to take class. Instantly, multiple pre-made schedules are generated that the student can view and then register for in Banner, Datatel or Peoplesoft.

Presenter:

Robert Strazzarino, Founder and CEO, College Scheduler

Moderator:

Dawn Hatterman, MCC-Maple Woods

 

B. Credentials Solutions: Solving the Transcript Puzzle

Credentials Solutions will discuss a comprehensive strategy for transcript processing. Strategies discussed will include order processing automation, identifying multiple electronic transcript channels as well as a long-term print and mail strategy.

Presenter:

Brian Wilson, Credentials, Inc.

Moderator:

Paula Thies, University of Missouri-Columbia

 

C. Addressing Non-Traditional Enrollment

MIS, Inc. will showcase its new Non-Traditional enrollment process which has advanced the architecture of the PeopleSoft Campus Solution system to meet the growing demand of an integrated Non-Traditional offering.

Presenter:

Joe Rossi, Senior Account Manager

Moderator:

Rob Hornberger, Missouri State University

5:35-6:45 pm Conference Opening Reception
7:00 pm Dinner and Networking on your own
See registration table for dinner group sign ups.

Monday, October 24

7:30 am-5:00 pm

Check-in/Registration

7:30-8:15 am

Continental Breakfast

7:30 am-4:30 pm Vendor Exhibits Open
8:15-9:15 am

Opening Session & Keynote Address: Phyllis Braxton, Intercultural Competency

9:15-9:30 am Break (exhibits open)
9:30-10:30 am

Breakout Sessions I

 

A. Intercultural Conflict Style (ICS)- Part 1

The ability to recognize and approproiately respond to cultural differences in times of conflict is critically important in effectively managing and resolving disputes. Intercultural Conflict Styles (ICS) is the premier model of identifying fundamental approaches for resolving conflict across cultural and ethnic differences. This workshop reveals the model that will give you a new perspective and approach for naming, framing and taming conflict. Participants are encouraged to attend part one and part two to get the most comprehensive experience

Presenter:

Phyllis Braxton, President and Founder, PINK Consulting, LLC

Moderator:

Rick Fordyce, Central Christian College of the Bible

 

B. Refund Appeals and You: How to Make the Process Equitable

How does a large university implement a refund policy system that seems fair to all? During the session we will show you the refund appeal policy and process at the University of Missouri and offer some guidance on how best to make refund decisions. We all know that when money is involved people can become upset, but we will discuss how we try to be equitable in our decision making.

Presenter:

Lauren Massey, Assistant to the Registrar, University of Missouri-Columbia

Brenda Selman, Registrar, University of Missouri-Columbia

Moderator:

Rene Bennett, MCC-Business Tech

 

C. Steps for Success: The Role of Faculty in Student Recruitment

Studies indicate academic programs are at the top of the list of reasons students choose a particular institution. Faculty form the foundation for this critical element and no recruitment plan is complete without incorporating their participation. In this session, we will share ways to partner with faculty members for recruitment purposes. Bring your own successful faculty recruitment initiatives with you to share. This session aims to arm you with actionable items to bring home to your campus.

Presenters:

Jill Graves, Associate Director of Recruitment, Truman State University

Regina Morin, Associate Vice President of Enrollment Management, Truman State University

Moderator:

Tara Deierling, William Woods University

 

D. goMizzou: A Home-Grown Hand-Held App

GoMizzou is a mobile application that brings the University of Missouri's information to handheld devices. The application operates on iPhones, iPads, iPod Touches and Android OS powered smart phones and tablets. During the session we will discuss the funding, design, development and implementation of goMizzou. The session will also include a demonstration of goMizzou's capabilities and will outline future development plans of goMizzou.

Presenter:

Tom Gittemeier, Applications Development Network and ImageNow Team Lead, University of Missouri-Columbia

Moderator:

Tyson Schank, Missouri Western State University

10:30-10:45 am

Break (exhibits open)

10:45-11:45 am Breakout Sessions II
 

A. Intercultural Conflict Style - Part 2

This session builds on the awareness and knowledge from part one. Participants will gain in-depth information about their own approach for resolving conflict across cultures. In addition, participants learn about the four cross-cultural conflict styles assessed by the ICS Inventory, strengths and weaknesses of each intercultural conflict style, and how their own conflict style compares to the conflict style of other cultural communities.

Presenter:

Phyllis Braxton, President and Founder, PINK Consulting, LLC

Moderator:

Rick Fordyce, Central Christian College of the Bible

 

B. Life Sciences Quest--Developing a Talent Pipeline through K-12

Representatives from Monsanto, Mizzou and the Parkway school district in St. Louis will present information on their partnership to introduce multicultural students to career options earlier in high school and help create a pipeline of talent for life science careers.

Presenters:

CeCe Leslie, Assistant Director of Career Services, University of Missouri-Columbia

Jenny Marquart, Principal, Parkway North High School

Doug Mertens, Outreach Representative, Monsanto

Moderator:

Terri Vogel, Northwest Missouri State University

 

C. Asian American Recruitment: A Synopsis of the National Commission on Asian American and Pacific Islander Research in Education

The presentation will highlight specific Asian American higher educational issues that are identified in the CARE 2008 and 2010 reports. The MU Pan Asian Faculty and Staff association will present some recommendations for addressing these issues.

Presenters:

Pablo Mendoza, Assistant Director of Student Life, University of Missouri-Columbia

Noor Azizan-Gardner, Interim Chief Diversity Officer, University of Missouri-Columbia

Sang S. Kim, Director of Asian Affairs Center, University of Missouri-Columbia

Moderator:

Teri Bowman, University of Central Missouri

Handouts:

 

D. CRM Experiences: Two Schools' Perspectives

Hear two schools present their involvement with Constituent Relationship Management (CRM) Software. Topics covered will include the selection, implementation, and continuing operations of CRM systems. Compare components and discuss case studies of two schools using different CRM products and with two different perspectives: one from a recent implementation and one from a school with ongoing CRM experience. Questions are encouraged.

Presenters:

Mary Ann Rotert, Assistant Director, Admissions

Brad Starbuck, Marketing Analyst/Facilitator, Enrollment Management, Missouri University of Science and Technology

Moderator:

Tyson Schank, Missouri Western State University

11:45 am-1:15 pm

Luncheon and MACRAO Diamond Anniversary Party:

Brad Myers



AACRAO Update
:

Brad Myers

AACRAO Vice President for Records and Academic Services

1:15-1:45 pm

Platinum Session

Deploying Multiple Online Admission Applications

The Online Admissions Application is a solution built by Oracle Consulting to enable Higher Education institutions to deploy multiple admissions applications tightly integrated with Campus Solutions.

Presenter:

Nikki Anderson, Oracle

Moderator:

Dawn Hatterman, MCC-Maple Woods

1:15-1:45 pm Gold Sponsor Presentations
  A. Getting Data to Work for You


Do you ask yourself - Did my lost admissions enroll somewhere else? Where did our transfer-out students or graduates attend school and what degrees have they earned? Enrollment and degree data on your students can tell a powerful story for recruitment and retention planning. Learn about the StudentTracker services and the benefits it has provided schools.

Presenter:

Sue Ledwell, Managing Director, Higher Education Development, National Student Clearinghouse

Moderator:

Rene Bennett, MCC-Business Tech
  B. Herff Jones New Partner Grad Memory

Herff Jones would like to take this opportunity to introduce our new partner Grad Memory. Grad Memory provides a solution to the distribution and fulfillment of your commencement video. Grad Memory teams with Herff Jones to produce personalized graduation DVDs for parents and students. Please attend our presentation to learn more about this exciting new service.

Presenter:

Patricia Storie, Herff Jones

Moderator:

Victor Price, University of Missouri-Columbia
  C. Perceptive Software: Achieving ROI in Enrollment Services with Perceptive Software ECM Solutions

Now more than ever, your school needs to find ways to do more with less and save money. That means you're searching for business solutions that help you serve more students more efficiently , make faster and better informed award decisions and streamline key processes. Learn how Perceptive Software enterprise content management solutions integrate easily with existing student information systems and business software applications to create long-lasting efficiencies in enrollment services. By eliminating the wastefulness of paper and giving staff members automatic access to the documents they need, your institution truly can do more with less.

Presenter:

Vince Robertson, Account Executive - Higher Education

Moderator:

Rebekah McCormack, Ozarks Technical College
1:45-2:00 pm

Break (exhibits open)

2:00-3:00 pm

Breakout Sessions III
A. FERPA Part 1

The Basics - Do you feel comfortable with the basics of FERPA? This session is an overview of FERPA and the regulations associated with it. There will be a brief question and answer session.

Presenter:

Brad Myers, University Registrar, Ohio State University

Moderator:

Don Morris, Webster University

Handouts:

 

B. Social Media in College Marketing and Communication

Does social media add value to our college and university marketing efforts? Does it help "engage" students with higher education institutions or is social media just another shiny object that distracts our students from forming a real relationship to the college? We will examine the pros and cons of incorportating social media in our institutional marketing and communication, from recruitment to classroom to alumni relations.

Presenters:

Andrew Careaga, Director of Communications, Missouri University of Science and Technology

Dawn Hatterman, Associate Dean, MCC-Maple Woods

Moderator:

Paula Theis, University of Missouri-Columbia

 

C. Re-thinking Disability

Join us to learn about a new way of thinking about disability and how to move past a strict compliance model to a more proactive, inclusive model. Learn about universal design in education (UDE) and how incorporating principles of UDE into your facilities, information services and programs will improve access not only for students with disabilities, but everyone.

Presenters:

Barbara Hammer, Director of the Office of Disability Services, University of Missouri-Columbia

Lee Henson, Program Coordinator, Office of Disability Services, University of Missouri-Columbia

Moderator:

Tyson Schank, Missouri Western State University

 

D. Book Review: Peak

Author Fred Reichheld says, "The fundamental job of a leader is to be a role model, an exemplary partner whose primary goal is to help people grow to their fullest human potential." Join us and see how Chip Conley used Maslow's Hierarchy of Needs Pyramid to improve his business and become a leader in the industry. We can apply these same principles to improve our leadership skills and to make sure our schools are meeting and exceeding the needs of our customers.

Presenter:

Dave Schoolfield, Dean of Enrollment Management, Cox College

Moderator:

Dana Burpo, Ozarks Technical College

3:00-3:30 pm

Break (exhibits open)

3:30-4:30 pm Breakout Sessions IV
 

A. FERPA Part 2

This session will highlight the 2009 regulatory changes and proposed changes. There will be time for case studies and group discussion.

Presenter:

Brad Myers, University Registrar, Ohio State University

Moderator:

Don Morris, Webster University

Handouts:

 

B. Developing a Collaborative Website for Displaying University Data and Reports

Helping campus constituents find available information and reports can present a challenge for offices serving in the data support role of an institution. This presentation is about the process of developing a collaborative website with representation by multiple offices for the official dissemination of data and reports to the university community. Discussion will include the website's collection and organization of reports, layout and navigation, information security, and visual appeal.

Presenter:

Rob Hornberger, Registrar, Missouri State University

Moderator:

Rick Fordyce, Central Christian College of the Bible

 

C. Missouri College Advising Corps (MCAC)

The Missouri College Advising Corps provides near-peer college advisement at schools with high proportions of low-income students, first-generation-to-college, and from underrepresented communities. Attend this session to learn how this program is helping Missouri students go to college at their "best fit" postsecondary institution.

Presenters:

Meaghan Brougher, MCAC College Advisor, Van Horn High School

Julie Scraggs, MCAC College Advisor, North Kansas City High School

Brittani Lewis, MCAC College Advisor, Northeast High School

Moderator:

Denise Westrem, MCC-Maple Woods

 

D. Roadmap to a Campus Wide Student Success Program

This session provides an overview of the strategies pursued to analyze and address institution-specific student success/retention isues at Missouri S&T. Models will be shared relating to institutional readiness, student success program planning, and implementation that can be used to help institutions benchmark and identify key changes needed to improve student success/retention.

Presenter:

Dr. Harvest Collier, Vice Provost for Undergraduate Programs, Missouri University of Science and Technology

Moderator:

Dawn Hatterman, MCC-Maple Woods

4:30-5:30 pm

Town Hall Meetings

  A. Admissions

Moderator:

Terri Fahnestock, Ozarks Technical College
 

B. Registrar

Moderator:

Don Morris, Webster University

6:00 pm

Dinner on Your Own-First Round
See registration table for dinner groups

6:45 pm Dinner on Your Own-Second Round
See registration table for dinner groups

Tuesday, October 25 - WEAR YOUR SCHOOL COLORS DAY

7:30 am - noon Check-in/Registration
7:00-10:00 am Vendor hours
7:00-7:45 am

Breakfast Buffet

7:45-8:45 am MACRAO Business Meeting
8:45-9:45 am Breakout Sessions V
 

A. Financial Aid for Admissions and Registrars

Are you confused by financial aid lingo such as FAFSA, cost of attendance, SEOG, Pell Grants or Title IV? This session will provide some basics about financial aid, how it works and important intersections with the Registrar's Office.

Presenter:

Brad Myers, University Registrar, Ohio State University

Moderator:

Victor Price, University of Missouri-Columbia

 

B. Growing Enrollment Through Consolidating Admissions Operations

Southeast Missouri State University began the process of consolidating all undergraduate and graduate admissions operations into one office in 2009. This affected international, graduate and returning student admissions and off-campus programs. this session will discuss the role of automated processes, letter databases, training, staffing, scanning and written procedures in successfully consolidating these admissions functions. The presenters will also describe the before and after procedures to demonstrate the role efficient admissions operations can have in building institutional enrollment.

Presenters:

Debbie Below, Associate VP for Enrollment Management/Director of Admissions, Southeast Missouri State University

Lenell Hahn, Assoc. Director of Admissions for Operations and Communications, Southeast Missouri State University

Alisa McFerron, Asst. Director of Admissions for Operations, Southeast Missouri State University

Moderator:


Tamera Grow, Northwest Missouri State University

 

C. Transfer Re-evaluation Made Us More Transfer Friendly

In this session you will learn how marrying technology with transfer reevaluation and preapproval has made Missouri State University a more transfer friendly place. You will see our personally designed system, hear how it works, hear testimonials from students and faculty and see the correlation between the new system and enhancing transfer student services.

Presenter:

Dixie Williams, Assistant Director of Admissions at Missouri State University

Moderator:

Denise Westrem, MCC-Maple Woods

 

D. Leadership: What's Love Got to Do with It?

Are you a lover or a leader with the members of your team? Is it possible to be one without the other? Is it possible to be both? Should you be both a lover and a leader? This workshop will study the characteristics of love at the deepest level to reveal that love and leadership should not be either/or, but both/and.

Presenter:

Richard Fordyce, Associate Dean of Assessment, Central Christian College of the Bible

Moderator:

Melanie Gottlieb, Webster University

9:45-10:00am

Break (last chance to visit exhibits)

10:00-11:00am Breakout Sessions VI
 

A. Administration of Your Campus Academic Cooperative Programs

The nuts and bolts presentation and panel discussion of administering an academic cooperative program from student admission to graduation.

Presenters:

Laura Stoll, Vice Provost and Dean of Enrollment Management, Missouri University of Science and Technology

Doug Swink, Registrar, University of Missouri-Kansas City

Dixie Williams, Transfer Coordinator, Missouri State University

Moderator:

Cheryl Dobson, Missouri Southern State University

 

B. And the Earth Moved: Recent Legal Changes

The past year has been filled with changes in laws impacting admissions and registrar's offices. From needing to provide one location for consumer information to tracking repeated courses and ensuring our institution may legally deliver online courses in other states, there seems to be almost too many changes in the laws to follow. This session will review the main changes and help participants understand what the changes are and what responses institutions (and more importantly their offices) need to take. There will be time for questions and discussion.

Presenter:

Debbie Below, Associate VP for Enrollment Management/Director of Admissions, Southeast Missouri State University

Moderator:

Terri Fahnestock, Ozarks Technical College

 

C. Moving Up & Moving Away: Successfully Making the Transition after Getting the Promotion and Moving to a New School

Attendees will leave with strategies and tips for making a successful transition to a new role at a new school. This includes strategies for developing a solid relationship with your supervisor and staff, understanding the culture/environment, assessing your own strengths and vulnerabilities and more.

Presenter:

Andrew Wright, Assistant VP for Enrollment Services/Director of Admissions, Missouri State University

Moderator:

Holly Lincoln, Jefferson College

 

D. International Credential Evaluation: Tips and Tricks for In-House Evaluators

Presenters will provide information on simple tricks and tools (some free!) that are useful for the institutional credential evaluator, for purposes of both admission and transfer credit.

Presenter:

Melanie Gottlieb, Director Admission Operations, Webster University

Moderator:

Tara Deierling, William Woods University

11:00-11:30am

Conference Closing - attendance prizes drawn and box lunches served

11:30am-noon

2011 – 2012 Board and Committee Chair Organizational Meeting

Be a part of MACRAO's future! We are currently looking for volunteers to serve on each of the following committees during the 2011-2012 academic year:

  • Admissions
  • Professional Development
  • Registration and Records
  • Data Systems
  • New Member Orientation

Committee service is not only a great professional development opportunity, but also a spectacular way to shape our organization and help set the agenda for next year's conference.